The person shall be responsible for creating and managing perception and reputation (PR) of IndiaMART to strengthen IndiaMART’s brand, making it more omnipresent, user friendly and responsive.

Job Description:

1.      Formulate and drive strategic communication strategy to enhance brand awareness and experience through Public Relations, Customer Communications, Corporate Conferences and Internal Communications.

2.      Manage internal and external communication through press releases, online pr, success stories, newsletters, articles, speeches, presentations and employee communication.

3.      Manage the corporate online communication (website, e-mailers, social media, blogs, and customer newsletters).

4.      Media monitoring and competitive benchmarking.

5.      Forging relations with key journalists and creating a robust media network nationally and internationally. Creating opportunities, positive image of IndiaMART and forging alliances with media houses and news portals for corporate information acceptance and distribution.

6.      Work with cross functional teams to drive marketing communication initiatives.

7.      Manage, motivate and empower team to get desired results and quality.

 Experience:

1.      Minimum 3 years of hands on PR experience.

Qualifications: Post Graduation in Mass Communication

Skill Sets:

1.      Excellent PR and communication skills.

2.      Proven track record in formulating and executing PR campaigns/initiatives.

3.      Experience in working with creative groups including creative brief development, copy, design and creative review.

4.      Ability to handle multiple projects simultaneously.

5.      Strong competency in MS Office especially in PowerPoint.